INSIDE Public Accounting Again Partners with Association for Accounting Marketing; Nominations Open For 2018 Marketer of the Year

INSIDE Public Accounting (IPA) is seeking nominations for the Association for Accounting Marketing’s (AAM) 2018 Marketer of the Year (MOY) award. Nominations will be accepted through Jan. 22.

The annual award, presented at AAM’s Summit, recognizes a marketing professional who has demonstrated exemplary performance in the profession of accounting firm marketing. To be eligible, nominees must have held a senior-level marketing position in an accounting firm for at least three years, although not necessarily at the same firm.

“This is the fifth year IPA has sponsored the award, which complements our commitment to shining a spotlight on excellence in the profession,” says IPA Publisher Kelly Platt.

Past Marketer of the Year award winners include Laura Kucera of New York-based Citrin Cooperman in 2017, Rhonda Maraziti of Princeton, N.J.-based Withum in 2016Eric Majchrzak, of Tucson, Ariz.-based BeachFleischman in 2015, and Randy Mowat of Calgary, Alberta-based MNP in 2014.

All nominations should be submitted online http://bit.do/MOY2018 no later than Jan. 22. Nominations are not anonymous, and self-nominations are welcome. Previous nominees are encouraged to re-nominate.

The nominees will be judged on accomplishments, strategic thinking, tactical development, attention to detail, communication, financial impact and leadership within the firm and community. All nominees will then be required to complete an online application no later than Feb. 12.

The 2018 MOY Award will be presented by IPA at AAM’s 2018 Summit, set for May 14-17 in Portland, Ore.

Please contact Christina Camara at moy@plattgroupllc.com with questions about the award. For information about AAM and the 2018 summit, call AAM at (443) 640-1061.

The Platt Group publishes the award-winning INSIDE Public Accounting newsletter and the Annual Accounting Firm National Benchmarking Report. The Platt Group also surveys and publishes annual reports for the accounting profession in Human Resources, Firm Administration and Information Technology. Grow your firm, become more profitable and improve operations with IPA. IPA provides resources, analysis and tools to transform your firm. To learn more about The Platt Group and IPA, please call (317) 733-1920 or visit www.insidepublicaccounting.com.

The Association for Accounting Marketing (AAM) promotes excellence, and elevates the professional stature of marketing, business development and other practice growth professionals to the accounting profession, directly impacting members’ professional development and careers through education, networking and thought leadership. Founded in 1989, AAM has more than 700 members, comprised of marketing professionals, business developers, CPAs, consultants, service providers, educators and students. To learn more about AAM, please call (856) 380-6860 or visit www.accountingmarketing.org.