Jason Bloomberg, president of industry analyst firm Intellyx, has written in Forbes about four broad trends that reveal transformational aspects of the cybersecurity marketplace after recently attending a huge RSA cybersecurity conference in San Francisco.
Disruption No. 1: Targeting the Links in the Cyber Kill Chain
Vendors are improving their ability to understand how bad actors behave, and can thus take steps to prevent, detect or mitigate their malicious activities, says Bloomberg. This may be the broadest of all the disruptions. Today’s vendors are understanding the ‘Cyber Kill Chain,’ or the steps a skilled, patient hacker will take to achieve his or her nefarious goals.
The product of U.S. Defense contractor, Lockheed Martin, The Cyber Kill Chain contains seven links: reconnaissance, weaponization, delivery, exploitation, installation, establishing command and control, and actions on objectives. Today’s more innovative vendors target one or more of these links, with the goal of preventing, discovering or mitigating the attack, Bloomberg says.
Disruption No. 2: Leveraging AI to Better Understand Human Behavior
One area where vendors are successfully applying Artificial Intelligence, Bloomberg writes, “is to tell the good guys from the bad guys, and furthermore, to tell the good guys from the bots simply by analyzing their behavior.” Insider threats are among the most pernicious. Cybersecurity vendors are identifying, investigating and blocking insider threats by tracking the behavior of users and identifying when that behavior violates policy.
Disruption No. 3: ‘Software-Defined’ Cybersecurity
“Cybersecurity has also joined the Software-Defined Everything (SDX) movement. If we can represent our entire cybersecurity deployment as a software-based model, the reasoning goes, then we have better control, visibility and flexibility,” Bloomberg says in Forbes.
Disruption No. 4: Israel Becomes the Cyber Silicon Valley
The fourth trend is how Israeli cybersecurity startups have come to dominate the innovation in this area. Of the 26 vendors Bloomberg and his colleagues met with at the RSA Conference, they spoke with no less than six Israeli firms. Silicon Valley may still have the edge generally, but Israel is gaining fast in the cyber arena.
Combined with innovations in threat prevention, detection and defense, the long-standing advantage that bad actors have enjoyed may finally be nearing its end.