While LinkedIn has launched a redesign that makes it look more like Facebook, Facebook has added a job search function that’s a lot like LinkedIn.
Both changes came about in the last couple of months. LinkedIn launched what it called a “complete overhaul” of its design in January, and Facebook allowed users to search and apply for jobs in February.
LinkedIn says its redesign was intended to provide a “more intuitive, faster” and more valuable experience. “Our goal is to ensure you can seamlessly access the most relevant professional conversations, content and opportunities whether you’re on our mobile app or on our desktop experience,” the company says. LinkedIn users say it looks and acts more like Facebook now.
LinkedIn is the most-used professional networking and job recruiting social media site, but Facebook’s new feature allows companies to publish a job posting on their page. Facebook users can click an “apply now” button that leads them to a page that is pre-populated with your name and any education or employment history that you’ve agreed to make public. A 1,000-character text box allows for a note, although resumes can’t be uploaded. The information then goes to the company in a Facebook message.
“Businesses and people already use Facebook to fill and find jobs, so we’re rolling out new features that allow job posting and application directly on Facebook,” Facebook vice president Andrew Bosworth said in a statement.
Wired magazine calls LinkedIn’s “blatant cribbing” of Facebook “smart.” In a Jan. 20 article, Wired says, “People know how to use Facebook, but even company co-founder Reid Hoffman once called the old LinkedIn ‘confusing.’ Amy Parnell, the company’s senior director of experience design, was more charitable when she said it had ‘too much noise, too much cognitive load.’ ”
LinkedIn’s cleaner look is easier to digest, thenextweb.com reports. “It’s more Facebook-like, which for a lot of people – especially new members – will mean something more familiar. Anything that gives people a reason to stick around is a win for LinkedIn.”