The Indiana CPA Society (INCPAS) has received the top honor – a Gold Award – for “Best New App,” and one Silver Award for “eLearning and Live Training” by Association Trends.
Association Trends, a provider of news and information for association leaders, annually recognizes association excellence across the country through its TRENDS All Media Contest. The award was presented Feb. 23 in Washington, D.C. to INCPAs, which has membership of nearly 8,100 CPAs in public practice, business and industry, government and education.
INCPAS created the IndustryUs app in 2015 as part of its strategic plan to increase recruitment and retention among CPA members working in business and industry, and to increase the number of attendees at its 300+ live professional development offerings.
Viewed as a key membership marketing tool, the IndustryUs app provides INCPAS members with an easy and convenient way to search for educational offerings, take advantage of discounts and accumulate rewards to be used on future purchases. It also provides a direct connection to INCPAS staff as well as an HR Hotline for questions and additional information.
The Silver Award was presented for the CPA Center of Excellence® Competency-Based Courses and Talent Academy.
The center is a subsidiary of INCPAS, established in 2014 to improve business skills vital to the success of CPAs and other professionals. The components recognized by this award include:
- CPA Excellence Online Interactive Courses – The online courses are designed to cultivate non-technical skills, such as communication, critical thinking, decision-making and leadership. Progress is saved as CPAs start and stop at various points. Upon successful completion, a digital badge is awarded.
- Competency-based Ethics Course – The launch of this first-of-its-kind online course coincided with a landmark rule change that made Indiana CPAs the first CPAs in the nation to be able to take competency-based education as one of three options to meet the ethics requirement for CPA license renewal.
- Talent Academy – CPA partners, CFOs or those involved in HR often report that they are struggling with recruiting and retaining top talent. To help these companies focus on retention strategies that are innovative, relevant and manageable, the CPA Center of Excellence® hosted a new, live five-day Talent Academy in Indianapolis by instructor David Griffiths, a Wales Ph.D., who is a well-known leader in talent management.